Vista Energy: A website that lives up to a promise.

Vista began with a clear ambition: to build a competitive, profitable and growing company, and establish itself among the leaders in Vaca Muerta. As that vision turned into results, its digital presence needed to measure up.

The initial brief was a website redesign. But we soon understood what made the context so important: Investor Day. As Vista shared its progress and plans with the market, investors would consult documents and compare results against earlier commitments. The website had to support that conversation with clear, accessible and reliable information.

Context shapes every project. These are some of the factors that shaped the challenge, the team and the work.

Vista needed a platform that could reflect its scale and make complex information easy to access. A tool for investors and analysts to review results and understand where the company was headed.

We brought strategy, design and technology together with the perspectives of Vista’s teams. Every decision had to serve the business, have a clear rationale and support the experience.

We organized reports, indicators and content around the questions investors and analysts were asking. The journey had to help them find documents, review progress and compare the information with what Vista had been communicating to the market.

Development, content entry and QA shared one priority: having everything ready for Investor Day. Facundo Moreira helped address the technical requirements while overseeing quality across the whole experience.

Investor information, operations, sustainability and corporate content had to come together in a coherent experience. Organizing that diversity meant bringing specialist perspectives together around a shared vision of how Vista presents itself to the world.