Year2024
(SERVICES / BUSINESS OPPORTUNITIES)
Simplikey was created to make business opportunities easier to access. Before entering the market, it needed a visual identity expressing that mission and combining a technological presence with approachability.
Context shapes every project. These are some of the factors that shaped the challenge, the team and the work.
Investor Readiness
Branding
Professional Services
B2B
Privately held
Argentina
The brand had to express professionalism, transparency and simplicity. The challenge was to bring those attributes together in a flexible visual system suited to the digital space.
We worked with Simplikey’s team around the connection between people and opportunities. That concept guided the graphic language and identity decisions.
The visual system expresses approachability and clarity through a modern presence. Its assets are designed to adapt to digital settings and maintain a consistent identity.
Simplikey gained a brand system to present its platform. A visual foundation that makes its proposition recognizable and supports communication with different audiences.
What change
afterward.
Simplikey gained an identity to enter the market with a recognizable proposition. The branding sprint translated connection, approachability and simplicity into a visual system designed for digital environments.
Visual system
A foundation for growth
A flexible identity communicating connection, approachability and simplicity across digital environments.
3 weeks
Branding sprint
Published work period for building Simplikey’s identity.
A clear foundation for building recognition.
Different industries, different challenges, different starting points. One shared goal: create meaningful work that moves the needle.
EXPLORE ALL WORKEvery two weeks, we open the kitchen. Around 1,000 words on creativity, business and everything we're learning along the way.
